HeyProactive SMS Messaging Policy

Last Updated: June 29, 2026

How HeyProactive text messages work: what we send, who receives them, how consent happens, and how to opt out at any time.

What these messages are

HeyProactive sends customer care and service coordination messages between homeowners and their saved service partners (plumbers, HVAC technicians, electricians, and similar professionals). Messages are transactional and conversational — SMS is used for customer care and service coordination, not marketing.

Message examples

  • Service request notifications
  • Appointment coordination and scheduling
  • Homeowner-written messages to their service partner
  • Service partner replies relayed back to the homeowner
  • Homeowner-approved home maintenance context, such as an appliance type or model number
  • Opt-out confirmations

Who receives messages

  • Service partners connected to a homeowner's HeyProactive account
  • Users and recipients involved in coordinating a specific service request or appointment

Service partners are never messaged cold, in bulk, or for marketing. A partner only receives texts when a homeowner they already work with starts or continues a service conversation with them through HeyProactive.

Consent and message flow

Homeowners initiate service coordination from inside the HeyProactive app by adding or selecting a saved service partner and sending a message or service request. The service partner's phone number is the one they provided to the homeowner in the course of doing business together.

The first SMS a recipient receives identifies HeyProactive and the homeowner, explains that they can simply reply to respond, and includes opt-out instructions. Recipients can reply STOP at any time to stop receiving messages.

Sample first message:

Travis via HeyProactive re Golfview: Can you take a look at the furnace this week? Reply STOP to opt out.

Every new conversation begins with sender identification and opt-out instructions.

Important disclosures

  • Message frequency varies based on service activity.
  • Message and data rates may apply.
  • Reply STOP to opt out at any time. You will receive one final confirmation message and nothing further. Reply START to resubscribe.
  • Reply HELP for help, or contact team@heyproactive.ai.
  • SMS is used for customer care and service coordination, not marketing.
  • Mobile opt-in data and mobile phone numbers are not sold or shared with third parties or affiliates for marketing or promotional purposes.

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